In July, 1965, a division was established to provide Malayalam language as a second option to the students. And in December, 1998, a full-fledged department was formed with the commencement of BA Malayalam (Vocational) Copy Writing Course with a sanctioned strength of 24 students. This was the first Vocational Malayalam Course offered in Kerala. The department started under the auspicious headship of Prof. Somavarma Raja. In line with the objective of the vocational nature of the course, most of the students who passed the course were able to take upreputable positions in leading media houses. Some of them are successfully placed in the teaching profession also. Today the department has grown into a strong well cohesive team which is successful in bringing out motivated and well trained candidates to be placed in the industry and society as professionals and good humans beings.
Strengths and Achievements
The department consists of 5 permanent teachers – two PhDs and two Mphils. Two teachers are currently pursuing research. Three teachers have submitted Minor Projects funded by UGC. The students of the department have achieved awards and prizes at the university level competitions. Many students of the department get selected to institutions of repute for their higher education and many got placed in various media houses. While Some students have become entrepreneurs and started their own video and photography services many are successfully engaged in teaching profession.
What makes us unique?
Methodology of teaching learning
January, 2004 a Media Lab was opened to the students to introduce them to various skills and technologies in the media industry. This media lab has turned out to be very helpful for the students in acquiring and horning needed skills and technological knowhow, thereby increasing their chances of being placed successfully in the industry.
Programme : BA Malayalam Model II (Vocational) Copy Writing
Core : B.A Malayalam
Vocational : Copywriting
Complimentary : Journalism
Choice Based course : “MalayalathileSthreekazhchakal”
Open Course : “Madhyamapadanam”
Add-on Course : Broadcast Content Development for TV and Radio (U G C sponsored)
Department has a very vibrant Malayalam Association which regularly conducts activities in a very planned and structured manner giving focus to the career aspirations of the students. The entire faculty and the students of the department are members of the association. The department has a very active Malayalam Old Students Association (MOSA) which involves in the activities of the department as and when required.
WORKSHOPS/SEP(STUDENT ENRICHMENT PROGRAMME)
Students Enrichment Programmes with external experts
|Sl. No||Topic||Name of the expert||Date|
|1||Workshop on Advertising||Prof.Josy Joseph||2016 March|
|2||National Seminar on Cinema||2016 February|
|3||National Seminar on Kerala Society and Broadcast Media||Dr.Thomas Varghese||2015 March|